Uno-X | Bioracer
Uno-X Pro Cycling Team and Bioracer have renewed the partnership, making Bioracer the team’s exclusive cycling apparel partner for the 2023 and 2024 season.
Raymound Vanstraelen founded Bioracer back in 1986 and they are today recognized for their high performance cycling apparel and state of the art speedwear innovations from their headquarters in Tessenderlo, Belgium.
«Long lasting relationships are something we truly value at Uno-X. I’m really thrilled that we have prolonged the cooperation for the next two seasons. Bioracer share our passion and continous drive for development.»
- Jens Haugland, General Manager at Uno-X Pro Cycling Team
“In the last decade, Bioracer has grown from a Benelux brand to an international cycling brand. To empower this growth, we search for a strong – but matching - presence within the pro peloton. With our Uno-X partnership, we get all-year-round visibility which helps us grow our brand awareness in important markets like Scandinavia.
At Uno-X we found an ambitious drive for constant innovation to grow to the highest levels of international cycling. Next to this, they work from a solid foundation of youth development with local riders.”
– Danny Segers, CEO at Bioracer
“We’ve known the people at Bioracer for several years now. We’ve grown together and we’re looking forward to work closely with their performance team to make sure our riders have the fastest possible apparel out there. We could not have asked for a better partner in the perpetual pursuit of speed.”
- Magne Haugland, Commercial Partnership Manager at Uno-X Pro Cycling Team
“For the past years, the team’s feedback and data on race and training conditions in the northern hemisphere brought a new and colder point of view to our development table. The results are product innovations and cold weather accessories from which all Bioracer’s Scandinavian customers benefit today. It’s all about being on the forefront and we’re going to push the product development in new directions in close cooperation with the team over the next years.”
– Erik Kolsung, Bioracer’s team liaison for Uno-X Pro Cycling Team
Contacts:
Magne Haugland, Commercial Partnership Manager, Uno-X Pro Cycling Team
E: magne.haugland@unox.no | P: +47 481 08 584